Consumers face the problem of knowing if a product is really original or false.
Products such as furniture, clothing, shoes, bags are under the constant suspicion of their authenticity.
Original is a platform that can interact with the customer's ERP and import its orders.
Then a Unique ID is assigned to each product, which could be a QR code or an NFC.
Original platform certifies traceability in the blockchain from manufacturer to end consumer.
Finally, the consumers can certify their authenticity simply by reading a QR code or an NFC with their mobile.
In addition, the end consumer will also have in his hand information such as product warranty, assembly or use manual, opinions of other users on social networks, and much more.
QUICK RESPONSE(QR) CODES AND NEAR FIELD COMMUNICATION (NFC) TAGS
Quick Response (QR) codes are two-dimensional barcodes. They can store a lot more information than the ubiquitous UPC or EPC codes we see marking grocery and retail products. First used for keeping track of automotive parts, they are now predominantly being used in advertising campaigns, directing customers to websites to provide more information about an item and allowing it to be purchased.
Near Field Communication (NFC) is a radio-frequency technology that allows the transmission of data between an NFC tag and NFC-enabled device. NFC tags can basically do what QR codes are being used for and more because they use embedded chips. Currently, NFC tags are being mostly used for processing payments and for social media promotions.